Ancestry VE Day Celebration

To mark VE Day, we partnered with Ancestry to create a deeply moving commemorative experience on the banks of the River Thames in London, celebrating the extraordinary stories of everyday heroes whose bravery helped shape history.

The event shone a light on the often-overlooked contributions of unsung heroes, from courageous individuals, to the remarkable animals, including wartime dogs, whose loyalty and service played an unforgettable role. Through carefully curated storytelling, guests were invited to reflect on the lives, sacrifices and legacies behind each story.

At the heart of the experience were beautifully personalised commemorative plates, each featuring the name and story of an individual hero. These poignant installations transformed historical records into deeply personal tributes, allowing visitors to connect with history in an intimate and meaningful way.

One of the most powerful aspects of the event was welcoming the descendants and relatives of those being honoured. Seeing families gather to celebrate and remember their loved ones created an emotional atmosphere that reinforced the importance of preserving these stories for future generations.

From concept through to production and delivery, we crafted an experience that combined thoughtful design, compelling storytelling and meticulous attention to detail, resulting in a powerful public tribute that honoured the past while inspiring new conversations about remembrance, family history and legacy.