Event design and delivery along with location consultancy for Decathlon.

To celebrate World Clean Up Day, Decathlon aimed to have 5,000 pieces of litter collected, removed, and uploaded onto the Planet Patrol app over a two-week period. In order to help achieve this, their pop-up activation, Rentals for Rubbish, offered members of the public the opportunity to rent Decathlon equipment for free in return for collecting litter in and around a London location.

Commissioning Client: AMV BBDO

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World Gold Council x AmFar